Lunar New Year 2026 Style Guide

The Year of the Horse approaches, and with it, renewed energy, lavish celebrations and meaningful connections. This shift marks a time of movement, vibrancy, and bold expression. As the new year begins, styling your look to reflect the moment takes centre stage. Whether you’re dressing for an elegant event, celebrating with loved ones or dancing into the night amid fireworks and festivities, perfect your lunar look with the Aje Report.

What is Lunar new year?

Lunar New Year signifies the reset of the traditional lunisolar Chinese Zodiac calendar. The season of celebration is also known as the Spring Festival and Chinese New Year, which begins with the first new moon of the lunar calendar. 

Celebrated for thousands of years, this special time is marked by New Year’s Eve dinners, fireworks displays, red envelopes, New Year markets, a symbolic spring clearing to renew energy, and elaborate decorations in traditional shades of red and gold. 

LUNAR NEW YEAR STYLE 

Lunar New Year is a time for fresh beginnings. One of the most meaningful traditions is stepping into the new year in new clothing, symbolising fresh energy and intentions. Many use this moment to curate striking new styles, special keepsakes and luxury gifts to honour the transition into the year ahead. 

LUNAR NEW YEAR COLOURS 

When it comes to Lunar New Year dressing, palette plays a defining role. In Chinese culture, shades carry deep symbolism, which is why certain stages take the spotlight during the celebration period. 

LUNAR NEW YEAR OUTFITS

If you’re dreaming of what to wear for the festivities, red is your natural starting point. In Chinese culture, this hue embodies luck, good fortune and prosperity, and is closely associated with celebrations ranging from public holidays to weddings. Red is also central to Lunar New Year gifting, appearing on wrapping paper, banners, and traditional red envelopes that carry wishes for the year to come. The palette invites good fortune into the next season, making brilliant shades of scarlet and crimson ideal foundations for your Lunar New Year look. Pair with gold adornments and high-shine accessories to bring a sense of polish and celebration to every ensemble.

SHOP ACCESSORIES

This new year, Aje presents a dedicated edit of celebration styles, where sculptural silhouettes meet expressive details and modern artistry, hued in vivid scarlet. Designed to take an elegant spirit into the year ahead, the edit features spirals, ruffles, golden adornments and 100% leather accessories, delivering a refined and expressive look for the Year of the Horse and beyond.

shop the red edit